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Review of the event

The 17th edition of the "GIFEC Meetings" were held on 22 May in Marseille at the Palais du Pharo. The Gifec thus reaffirmed its commitment to remain a necessary and privileged place of exchange for the profession.

This event brought together in this prestigious setting, fully privatized by the Gifec, all the distributors of products and industrial solutions as well as all the manufacturers members of GIFEC.
Well-known speakers led the evening on the following theme:

“What will be the impact of AI in our companies and on the future of our organizations?” 

simultaneous translation (French to English) was provided by an interpreter throughout the event. 

The evening ended with a convivial and gourmet cocktail dinner.  

The ESILV’s fourth-year engineering students presented their projects as part of the "I.A. in industry" challenge.

You will find bellow a wrap-up video with some highlights. 

Thank you to all participants and see you soon for new “Meetings”.

AI CHALLENGE

Speakers

Asma MhallaPolitical scientist and essayist, expert on the political and geopolitical issues of Tech and AI

PhD in Political Science, Associate Researcher at the EHESS/CNRS Laboratory of Political Anthropology, and professor of Politics at SciencesPo, Polytechnique, Columbia GC. 
She also advises governments and institutions in their technology public policy. In 2024, she published Technopolitique at Editions du Seuil

Mazarine Mitterrand PingeotWriter, author and PhD in philosophy, teacher at Sciences Po Bordeaux

also director of the Institut François-Mitterrand. Her latest essay, “Living Without”, uses “without” (lack) as an instrument of dissection, applied to the origins and contours of our world of fullness.

Marguerite Leenhardt PhD.Head of riality IA Lab - CCI Aix-Marseille Provence group, is the sponsor of the Challenge project "the I.A. in industry" of ESILV engineering students

Coached for 6 months by industrial members of the Gifec, the 3 teams of 4th grade engineering students from ESILV will present their algorithm projects to the audience who will be led to vote for the project "l’I.A. dans l'industrie" Winner 

Programm for May 22


Presentation of the GIFEC’s developments: new website, new communication, new business report enriched with distribution indicators, project to involve distributors in Gifec' work

Patrick Martin will share the MEDEF work around AI (remotely)


Political scientist and essayist, expert on the political and geopolitical issues of Tech and AI. Asma Mahla is PhD in Political Science, Associate Researcher at the EHESS/CNRS Laboratory of Political Anthropology, and professor of Politics at SciencesPo, Polytechnique, Columbia GC. 
She also advises governments and institutions in their technology public policy. In 2024, she published Technopolitique at Editions du Seuil


6:45 pm: Introduction of the final of the ESILV Students' Challenge by the members of the Gifec at the initiative of the project and the sponsor (personality of the industrial sector expert user in AI to be confirmed).
Presentation of the 3 finalists project by students  ... vote of each participant ...

7:10 pm : Aperitif break ...

19:50 pm : Resumption of the sittings, announcement of the order of the podium by the sponsor and then Presentation of the awards on stage ...
speach on I.A. by the sponsor


In her latest book "Living Without" Mazarine Mitterrand Pingeot distinguishes between lack of being and lack of having. No assets will be able to fill this gap. Artificial intelligence, this extraordinary prosthesis that opens us to unlimited knowledge, will not fill the gap, but it compels us to redefine the specificity of man with respect to the machine, in its capacity to question himself, to introduce doubt, vacuum...

Cocktail dinner from 9:00 pm to 11:30 pm

History

  • GIFEC regularly organises events with its members. Here is a summary of the latest ones:
  • Meetings 2022: “What industrial Europe tomorrow?”
  • 2021 Congress : in remote, interactive format to to keep the link alive despite the unprecedented health and economic crisis
  • 2020 First webinar : with Philippe dessertine and main partners in distribution
  • 2019 Congress : devoted to Gifec's 3-year strategy
  • 2018 Meetings: "Artificial Intelligence for Business"
  • 2017 Congress: " Supporting change in companies and the management of sales forces "
  • 2016 Meetings: "Connected Objects and the Factory of the Future
  • 2015 Congress: "Evolution of distribution: new channels, new stakeholders, what growth? "
  • 2014 Meetings: "E-business"
  • 2013 Congress: “Implementation of an e-commerce approach: strategy, impact on the sales function, e-marketing”
  • 2012 Meetings: "40 years of GIFEC
  • 2011 Congress: Winning Salespeople in a Changing Environment and the Impact of New Technologies."
  • 2010 Meetings: "Has the health crisis changed customers' purchasing behaviour?"
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